B. Sc. Kinesiology 1992

"Fitness shouldn't dominate or consume your life, but rather should make the rest of your life more enjoyable and effortless. It's all about balance."

"Physical balance in your body and personal balance between family, work, play, fitness and so on."

"Sometimes the balance gets slightly off, as it will for everyone now and then, but good general fitness and a well-designed exercise program is the cornerstone to lasting health, wellness and productivity. "

Who is our Be Active expert?
Rob Williams has wide experience in fitness program development and operations, and his core strengths lie in his ability to:

• encourage clients to appreciate the benefits of their health and fitness
• assess his clients’ physical needs and weaknesses, changing them into strengths
• quickly guide clients to the knowledge of key information for fitness success
• inspire and educate his team of trainers to excel in their profession.
  

He is a registered Kinesiologist, past president of the BC Association of Kinesiologists, and has been certified by:

• American Council on Exercise – Certified Personal Trainer
• BC Recreation and Parks Association – Certified Personal Trainer
• American Assn. of Health and Fitness Professionals – Medical Exercise Specialist
  

His background also includes:

Fitness operations:

• Structure Rehab & Fitness Inc. (1992) - Rob is the owner and founder of a team of trainers providing fitness and rehabilitation services through personal training. They are the exclusive provider of fitness and rehabilitation services to The Vancouver Club since 1997.
• Mixx Co-Fitness Studio (2005) - Rob is the owner and founder of a 6000 sq. ft Coal Harbour studio, providing fitness and rehabilitation through personal training, membership and group fitness programs.
• Performance Posture Group Ltd. (2007) - Rob is the owner and founder of a newly established multi-disciplinary gait and posture clinic, incorporating chiropractic, podiatry, kinesiology, massage therapy and active release techniques.
  

Media:

• Regular contributor to IMPACT Magazine focusing on posture, sports medicine and personal training
• Contributor to Fitness Business Canada magazine
• Fitness professional for the Novus Television series
• Presenter on fitness-related topics including posture, ergonomics, nutrition and training
  

Clients:

• Simon Fraser University
• The Vancouver Port Authority
• BC Automobile Association
• Infosat Communications
• Sierra Systems